Nike Lab X Roundel (London Underground)
THE PROJECT
Held in the underground station at Charing Cross, our client, Amplify, had to produce a one-off event and party in a disused part of the station. During the day there was a store allowing sneakerheads to purchase a limited-edition Sneaker.
We installed a wall of iconic 80’s & 90’s old fashion TV’s displaying logo’s & video content. Over 200m of LED tape was installed using a magnet system to suspend the tape around the event & store spaces.
After receiving a location voicemail to their phone from MC Creed, guests filled the party space in the evening with exclusive performances by Femme Fatale, Foundation and the first ever reunion of the Heartless crew.
Rockit Provided all Lighting, Sound, AV & Power Distribution for the event.